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DTSTART;TZID=America/Los_Angeles:20261020T160000
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SUMMARY:GEO 101 - An introduction to Generative Engine Optimization
DESCRIPTION:Join the Legal Marketing Association and Three29 Media at The Jacquelyn on Tuesday\, 10/20\, for GEO 101: an Introduction to Generative Engine Optimization.This in-person session introduces the basics of Generative Engine Optimization: what it is\, why the shift from search to AI-driven discovery is happening now\, and the first steps to start showing up in AI-cited answers. Attendees will leave understanding the core shift and what to do first as legal marketing professionals.\nLearning Goals for Attendees:Understand what GEO is and how it differs from traditional SEO\, including why good SEO is no longer a reliable indicator of AI visibility.Recognize why AI-driven discovery is replacing search for buying decisions\, and why the shift is happening now rather than in some distant future.See how AI tools act as an unpaid sales rep\, researching\, evaluating\, and recommending companies before a prospect ever reaches your site\, for you or for your competitors.Identify the first steps to optimize a site and content for AI search\, so your company starts showing up in AI-cited answers.Registration includes social with appetizers and two drinks per attendee.Register here: https://www.legalmarketing.org/Event-Details/bay-area-geo-101-an-introduction-to-generative-engine-optimization
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Join the Legal Marketing Association and Three29 Media at The Jacquelyn on Tuesday\, 10/20\, for GEO 101: an Introduction to Generative Engine Optimization.
This in-person session introduces the basics of Generative Engine Optimization: what it is\, why the shift from search to AI-driven discovery is happening now\, and the first steps to start showing up in AI-cited answers. Attendees will leave understanding the core shift and what to do first as legal marketing professionals.
Learning Goals for Attendees:
- Understand what GEO is and how it differs from traditional SEO\, including why good SEO is no longer a reliable indicator of AI visibility.
- Recognize why AI-driven discovery is replacing search for buying decisions\, and why the shift is happening now rather than in some distant future.
- See how AI tools act as an unpaid sales rep\, researching\, evaluating\, and recommending companies before a prospect ever reaches your site\, for you or for your competitors.
- Identify the first steps to optimize a site and content for AI search\, so your company starts showing up in AI-cited answers.
Registration includes social with appetizers and two drinks per attendee.
Register here: \;https://www.legalmarketing.org/Event-Details/bay-area-geo-101-an-introduction-to-generative-engine-optimization
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SEQUENCE:3
DTSTAMP:20261013T172424Z
URL:https://business.metrochamber.org/event-calendar/Details/geo-101-an-introduction-to-generative-engine-optimization-1952840?sourceTypeId=Hub
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